From convention to street festival: plans to reinvent Detroit auto show in 2020 | Michigan Radio
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From convention to street festival: plans to reinvent Detroit auto show in 2020

Jul 23, 2018

Krebs says the plan is to move away from product reveals at Cobo Hall, and toward a more street festival vibe.
Credit Mark Brush / Michigan Radio

The past few days have brought some big changes in the automotive world.

Sergio Marchionne, chief executive at Fiat Chrysler, stepped down after complications during a shoulder surgery. He’s been replaced by Mike Manley, who has been in charge of the company’s Jeep and Ram brands.

Plus, it’s finally official. The Detroit Auto Dealers Association has announced that the the North American International Auto Show is leaving frigid January behind and shifting to a June schedule in 2020.

Michelle Krebs, Detroit-based executive and analyst for Autotrader.com talked to Stateside about the changes in store for the annual event.

“It appears they are looking at doing things like test drives outside, a street festival with concerts and such. Something that will be more encompassing of the entire city, and more expansive of what an auto show is.”

Listen above to hear more about why the Detroit auto show is shifting gears, what it might look like come 2020, and what’s next for Fiat-Chrysler without Marchionne.

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