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Radio station in Grayling breaks the rules when it comes to the classic rock format

Jerry Coyne owns Q 100.3 in Grayling and hosts music in the afternoons.
Peter Payette
Jerry Coyne owns Q 100.3 in Grayling and hosts music in the afternoons.

These days, most rock and roll radio stations play a limited number of songs. 

They play those over and over again.

That's because audience research has become so high-tech that stations know exactly what songs attract the most listeners.

The owners of a station in Grayling say classic rock is worn out.

So they launched a counter-offensive and are breaking all the rules about how to run a radio station in the 21st century. 

Listen to what they're playing now here. And find the full story from Peter Payettehere.

(Subscribe to the Stateside podcast on iTunes, Google Play, or with this RSS link)

 

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