Tagged: auto sales

When you look at much of popular media these days, it often feels as though the advertisers of America are eyeing that young audience. If you're over 55, you could certainly be forgiven for getting the idea that advertisers and agencies don't much care what you want to buy.

Well, a new study by the University of Michigan Transportation Research Institute proves that, at least when it comes to buying cars, it's those often overlooked, sometimes-invisible over 55's who are doing much of the buying.

The study found the 55-to-64 year old baby-boomers are 15 times more likely to buy a new car or truck than the 18-to-24 year olds.

John Wolkonowicz, an independent auto analyst, joined us from Boston today to talk more about why baby boomers seem to hold the key to success for automakers.

Listen to the full interview above.

On today's show, we found out why baby boomers seem to be key for the auto industry.

And, the author of the new book, "The Great American Jet Pack: The Quest for the Ultimate Individual Lift Device" joined us to take a look at the history of individual flight.

Also, we took a look into the ethics of technology and engineering with the help of Dr. Cynthia Finelli.

First on the show, one of the cities that has been in the headlines of late is Hamtramck.

Governor Snyder has declared that the 2.1 square mile city within Detroit is under a financial emergency and could come under the control of a state-appointed emergency manager.

But facing tough financial times is nothing new for Hamtramck. And, starting from its beginning as a home for Polish immigrants, the city continues to be one of the most diverse communities in the state.

We wanted to find out more about the unique history of Hamtramck, so we turn to someone who was born in Hamtramck. His family’s roots in the city go back to when his grandfather first arrived.

Greg Kowalski is chairman of the Hamtramck Historical Commission and he joined us today in the studio.