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Campaign targets distracted drivers

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Organizers of a new campaign want to educate people about the dangers of distracted driving. The project is called "Remembering Ally: Distracted Driving Awareness Campaign." It was named in honor of Ally Zimmerman. She was sixteen when she was killed by a distracted driver.

Jim Santilli is executive director of the Traffic Improvement Association of Michigan. He says one simple mistake made by a distracted driver can change the lives of many people.

On Tuesday TIA will hold a conference at Zimmerman’s former high school in Romeo. The speakers will include members of her family as well as government and safety officials. A new, graphic video that details what happens in a car crash will also be shown.

The campaign is geared toward teens and young adults, but Santilli says older adults are also guilty of distracted driving.

Kyle Norris is from Michigan and spent ten years as a host and reporter with Michigan Radio, the state’s largest NPR-affiliate. He lives in Seattle and works as a substitute host and producer at KNKX.
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