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2013 Dodge Dart reveal at the Detroit Auto Show (video)

dart.jpg
A crowd listens to Reid Bigland, President of Dodge brand at the North American International Auto Show in Detroit.

On Monday, Chrysler unveiled its 2013 Dodge Dart at the Detroit Auto Show.

Sarah Cwiek reports:

Reid Bigland, President of the Dodge brand says the Dart represents a true blend of Fiat and Chrysler’s traditional strengths. “Quite simply, it is groundbreaking. It has a world-class architecture, the DNA of an Alpha-Romeo, with the unmistakable presence of a Dodge,” said Bigland. He says the Dart will make its debut in showrooms this spring with a price tag of just under $16,000.

Check out the unveiling of the new compact car in this short video.

http://www.youtube.com/watch?v=kZ1-aWLbXN0

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