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Detroit auto show 'super' boost for ailing city

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Steve Carmody/Michigan Radio
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North American International Auto Show (file photo)

DETROIT (AP) - Call it a 21st century paradox.

The city of Detroit is in bankruptcy, mired in debt of at least $18 billion. But the industry it's synonymous with has left its own financial problems in the rearview mirror.

This month, the industry comes to the Detroit area's aid, with an economic boost estimated near $400 million from its annual North American International Auto Show.

The impact isn't solely financial. A successful show can help give local residents and businesses confidence that the city can get back on its feet again.

Press previews are planned for Monday and Tuesday. The public show runs from Jan. 18-26 at Detroit's Cobo Center.

It's expected to draw about 5,000 journalists and 800,000 visitors. More than 500 vehicles will be on display.

From brawny pickup trucks and growling high-performance cars to economical subcompacts, the North American International Auto Show in Detroit likely will have something that appeals to every driver.

Show organizers expect more than 50 new model introductions when the show kicks off Monday and Tuesday with 5,000 journalists attending the press days. These introductions are crucial because sales growth is starting to slow and new models tend to capture more buyers than older ones.

Ford is expected to steal the show with a new version of the F-150 pickup truck, but there are other notable cars and trucks coming. For drivers who like a fun ride, new sports cars are expected from BMW, Toyota and Lexus.

 

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